PS3 Informer

Crossfire + Kane & Lynch Coming To PS3, Xbox 360 and PC!

Reversing their original decision to hold tight and wait for PS3 sales to pick up, Eidos parent company SCi now believe "the installed base of PlayStation 3 will reach critical mass in the Group's 2008 financial year" enough to make a triple platform release of Kane & Lynch and Crossfire.

SCi Entertainment Group Plc, one of the world's leading publishers of computer and video games, has announced that it has taken the commercial decision to launch two new games from it’s leading franchises, simultaneously on a multi-platform basis - including previously unannounced PlayStation 3 versions which are currently in advanced stages of development.

Consequently, Kane & Lynch will be launched pre-Christmas 2007 on PS3, Xbox360 and PC and Crossfire (Conflict series) will be launched in early 2008 on PS3, Xbox360 and PC, rather than in thisfinancial year on just Xbox360 and PC.

The Group’s strategy is to release its new titles on next generation consoles once there is a significant installed base. Therefore, the Group has taken the commercial decision to release these products simultaneously on all three platforms during its 2008 financial year, rather than just on Xbox360 and PC in the 2007 financial year.

The simultaneous releases will enable the Group to achieve high profile launches of these important new franchises across multiple platforms and into a growing installed base of Playstation 3 and Xbox 360 owners. It will also enable the Group to maximise the impact of its marketing campaign over three platforms. Kane & Lynch will be sold into a strong retail market at Christmas 2007 and Crossfire launched early in 2008 when the installed base of hardware will have benefited from Christmas purchases.

This is a decision which the Board believes will enhance the overall strength and long term revenue potential of these important franchises.

For more information please read the full RNS announcement.