NBA Live 07

EA's popular basketball franchise will make its way to the PS3 as expected. Company executives gave a brief demo of the game at this year's E3. While EA did not get into specifics, the company did show a playable demo and have released the one screen shot below.

"With procedural awareness we give players personality, attitude, confidence and style. We are making players that move right. That's why foot planting is so important. No matter what the sport footwork plays a huge role. Now we need to give them full freedom of movement. On the PS3 players have full 360-degree movement. They feel alive. But that's a video, let's see how it's running live." Shows Tracy McGrady vs. Dwayne Wade demo. Procedural awareness demo by EA is hot. As crosshairs move zoom around the air around the player, he follows them with his eyes and with his body.  That's why next-gen is important: technology makes these pixelated players believable. It brings us closer to what we're seeing on ESPN. "This is not a video. This is running live on PS3. There it is, NBA Live bringing players to life on the PS3."